R$ 74,00

em até 2x de R$ 37,00 sem juros, ver mais opções

Produto sob encomenda
Previsão: 8 Semanas + Frete

Calcule prazo de entrega e frete:

Este produto pode ser retirado em loja


The term 'brainwashing' was first recorded in 1950, but it is an expression of a much older concept - the forcible and full-scale alteration of a person's beliefs. Over the past 50 years the term has crept into popular culture, served as a topic for jokes, frightened the public in media headlines, and slandered innumerable people and institutions. It has also been the subject of learned discussion from many angles; history, sociology, psychology, psychotherapy, and marketing. Despite this variety, to date there has been one angle missing; any serious reference to real brains. Descriptions of how opinions can be changed, whether by persuasion, deceit, or force, have been almost entirely psychological.

Detalhes do Produto

    • Ano:  2006
    • País de Produção: United Kingdom
    • Código de Barras:  9780199204786
    • ISBN:  0199204780
    • Encadernação:  BROCHURA
    • Altura: 19.10 cm
    • Largura: 12.70 cm
    • Peso: 0.32 kg
    • Nº de Páginas:  336

Avaliação dos Consumidores