By using some engineering, planning, and mathematical terms, this book tries to convey messages as an alternative way to understand each other better. It introduces a particular way to define some aspects of the human relationships through personality and success. In here, personality is viewed as composed of conscience, subconscience, character, and temper, as defined by Dr. Sigmund Freud. While success has two values—external and internal. The first one deals with good image, profitability, and sound reputation; and the second one is related to satisfaction, pride, and self-fulfillment. For optimum results, both successes have to maintain a balanced relationship, as the book content would explain through its content.