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E-COMMERCE AND EGG PLC


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Sinopse

Seminar paper from the year 2003 in the subject Business economics - Trade and Distribution, University of Phoenix, 10 entries in the bibliography, language: English, abstract: In this paper, a brief overview of the financial services sector in the United Kingdom will be had, including the current state of e-commerce in the industry. A summary of Egg's business to date will then be provided. Next, how e-commerce may change the industry and effect Egg will be presented, as well as an assessment of the effectiveness of Egg's current e-commerce strategy. And, finally a recommendation for potential strategies for Egg will be given. In the end, it will be clear that the Internet is a powerful force in the financial services sector, in the United Kingdom, and Egg is positioned to remain a leader in the industry.

Detalhes do Produto

    • Edição:  1
    • Ano de Edição: 2006
    • Ano:  2016
    • País de Produção: United States
    • Código de Barras:  2001033691331
    • ISBN:  9783638543156

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