Drawing on a modern neurocognitive framework, this full-color textbook introduces the entire field of cognition through an engaging narrative. Emphasizing the common neural mechanisms that underlie all aspects of perception, learning, and reasoning, the text encourages students to recognize the interconnectivity between cognitive processes. Elements of social psychology and developmental psychology are integrated into the discussion, leading students to understand and appreciate the connection between cognitive processing and social behavior. Numerous learning features provide extensive student support: chapter summaries encourage students to reflect on the main points of each chapter; end-of-chapter questions allow students to review their understanding of key topics; approximately 200 figures, photos, and charts clarify complex topics; and suggestions for further reading point students to resources for deeper self-study. The textbook is also accompanied by 800 multiple-choice questions, for use before, during, and after class, which have been proven to dramatically improve student understanding and exam performance.