Steve Jobs was a longtime CEO of Apple, Inc., which he co-founded in 1976 and stepped down from that role in August 2011, not long before his untimely death on October 5, 2011, bringing an end to one a transformative business career of history. Over the years, Jobs has given countless interviews to the media, explaining what he calls 'the vision thing' - his ability to envision, and bring to the marketplace, consumer products that people find simply irresistible. Steve Jobs has made an indelible mark in multiple industries, and several of which he played an role in creating. Consider the mark made by Jobs and Apple in the following fields - personal computers, apps, computer animation, music, telecommunications, personal digital devices, books, and tablets. Drawn from more than three decades of media coverage, this book serves up thought-provoking insights spoken by Steve Jobs - more than two hundred quotations that are essential reading for everyone who seeks innovative solutions applicable to their business, regardless of size.