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PEEING WITH DAVID OGILVY

SHORT STORIES FROM MY "MAD MEN" YEARS



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Sinopse

My book encapsulates my 37 wonderful and sometimes torturous career in creating advertising at some of the top agencies in New York. I was privileged to work in the "Mad Men" golden years of the 60's when I believe the most creative advertising was done. My credo, as a creative director, is, "You've gota touch a nerve. Leave them crying, laughing or sad or inspired. Today with the invention of "Computer Generation" (which is a good thing) most creatives have been seduced by ZOOM, POW, SHAZAM. All of it is certainly exciting; it's just not memorable. I believe my book of short stories will touch that nerve. Mostly, I believe that my book has the most important ingredient of all. You won't forget it.

Detalhes do Produto

    • Formato:  ePub
    • Subtítulo:  SHORT STORIES FROM MY "MAD MEN" YEARS
    • Origem:  IMPORTADO
    • Editora: BOOKBABY
    • Assunto: Humor e Entretenimento
    • Idioma: INGLÊS
    • Ano de Edição: 2013
    • Ano:  2013
    • País de Produção: Canada
    • Código de Barras:  2000178710174
    • ISBN:  9781626756168

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