Good to Great by Jim Collins | Key Takeaways, Analysis & Review Preview: What does it take to make something—an activity, a work of art, a company—great? What are the factors that distinguish the merely good from the truly great? In Good to Great: Why Some Companies Make the Leap...And Others Don’t, Jim Collins offers insight into what makes a business truly great… PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread of Good to Great: Overview of the book Important People Key Takeaways Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.