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PERFORMANCE MEASUREMENT WITH THE BALANCED

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Sinopse

Do we really know the critical phenomena that are linked to how enterprises function and the dynamics of their relationships with customers, suppliers and competitors? Are their decision-making processes founded upon a set of performance measurements that were accurately designed and systematically elaborated? The above questions are the focus of this book, as is the following premise: enterprises need a system to measure their critical performances so they can be managed effectively; metaphorically speaking, enterprises need a “management dashboard” to serve as a navigational aid. A dashboard to show – with as few distortions as possible – the pattern of key variables that characterizes the specific formula enterprises use to face their competitive and social environment.  

Detalhes do Produto

    • Ano de Edição: 2012
    • Ano:  2016
    • País de Produção: Canada
    • Código de Barras:  2001026393815
    • ISBN:  9783642247613

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