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Things have changed. The Truth has not. The 1950's are gone forever. The days of the Sunday school attendance award and the much-loved Sunday school picnic have faded into oblivion. Yet some youth ministries still operate as if today's kids are living in a vacuum, unaffected by the changing morals of today's society. How can we reach these kids with the truth of the gospel? More than fifty of America's youth experts give advice and encouragement to those who long to see this generation know the love of Christ. They help readers think through their philosophies of youth ministry, break down barriers that impede progress, and maximize their own gifts and the gifts of those who work with them. They answer tough questions such as: How can leaders build a relational youth ministry? How can we find and support volunteers? What are the issues women face in youth ministry? How do we minister in ethnic communities? How should we respond to popular culture? How can we help hurting adolescents? You can have a vibrant youth ministry even in these uncertain times. You can reach this generation for Christ.