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OPPORTUNITY

45 SCENARIOS TO DRIVE YOUR BUSINESS IN CHALLENGING


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    Sinopse

    Recession-proofing your business for difficult economic times. Learn how to not just survive, but thrive in a recession. History has shown that crisis breeds opportunity and entrepreneurial achievement, but taking advantage of these things requires quick thinking, fast reflexes, and a willingness to be aggressive. For most business owners, such risks and threats increase in recessionary times, especially so in science and technology-based enterprises that might have disruptive or unproven technology. Decisions that made sense as little as six months ago may turn disastrous in this climate. Chaos, change and uncertainty may lead to turmoil, but at the same time they present windows of opportunity for entrepreneurs who have the ability to identify them and who are savvy enough to take action.   Opportunity offers 45 business-oriented Opportunity Windows for recessionary times. These specific 45 windows have been developed through Opportunity Clinic workshops that teach entrepreneurs to become more opportunity-sensitive in difficult economic times, and are presented in detail with case studies of implementation for many. These Opportunity Clinic windows enable entrepreneurs and managers to navigate the uncertainties in economic downturns, use the Clinic's framework to scan for, design and evaluate emerging new opportunity spaces, and thrive and not just survive in a recession.

    Detalhes do Produto

      • Edição:  1
      • Ano:  2010
      • País de Produção: United States
      • Código de Barras:  9780470737613
      • ISBN:  0470737611
      • Encadernação:  CAPA DURA
      • Complemento:  NENHUM

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