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Here is an invaluable management tool that outlines foolproof ways to increase productivity by fostering excellent morale in the workplace. It is a must-read for everyone who wants to stay on top in today's ultra-competitive business world. Raving Fans taught managers how to turn customers into full-fledged fans. Now, 'Gung Ho!' brings the same magic to employees. Through the inspirational story of business leaders Peggy Sinclair and Andy Longclaw, Blanchard and Bowles reveal the secret of Gung Ho - a revolutionary technique to boost enthusiasm and performance and usher in astonishing results for any organization. The three principles of Gung Ho are - The Spirit of the Squirrel; - The Way of the Beaver; - The Gift of the Goose. These three cornerstones of Gung Ho are surprisingly simple and yet amazingly powerful. Whether your organization consists of one or is listed in the Fortune 500, this book ensures Gung Ho employees committed to success. 'Gung Ho!' also includes a clear game plan with a step-by-step outline for instituting these groundbreaking ideas. Destined to become a classic, 'Gung Ho!' is a rare and wonderful business book that is packed with invaluable information as well as a compelling, page-turning story.