For anyone currently in sales, the business is changing. 'Selling Is Everyone’s Business' addresses the shift in many organizations from a focus on sales to one on leadership and sales coaching. Authors Steve Johnson and Adam Shaivitz give sales coaches, business leaders, and salespeople specific tactics to use - the 'how-to’s' of successful sales coaching - and make the challenging task of sales coaching easy to execute with specific steps. In addition, the book is filled with a wide variety of humorous stories and learning tools, including real-world case studies and interviews with senior sales leaders.
Detalhes do Produto
Subtítulo: WHAT IT TAKES TO CREATE A GREAT SALESPERSON