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The author teaches the readers what they need to know to create hand-drawn chalk designs. The book is also a practice space, with three foldout 'chalkboards' - the inside cover and foldout back cover are lined with blackboard paper. In over 60 lessons, learn the ABCs of lettering and basic styles: serif, sans serif, and script. Next, how to lay out a design, combine various styles into one cohesive piece, add shadows and dimension. The readers may also be able to master more advanced letter styles, from faceted to ribbon to 'vintage circus', and use banners, borders, flourishes, and finally, 12 projects to show off their newfound skills: including a Winter Wonderland Snow Globe; a smartphone-themed birthday card to text friends and family; a one-of-a-kind party invitation to create, photograph, and mail.