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High Quality Content by WIKIPEDIA articles! Whale Wars is a one-hour weekly American documentary-style reality television series that premiered on November 7, 2008 on the Animal Planet cable channel. THe program follows Paul Watson, founder of the Sea Shepherd Conservation Society, as he and his crew aboard the MV Steve Irwin attempt to deter Japanese ships that hunt whales off the coast of Antarctica. THe third season premieres June 5, 2010. IN 2007, Paul Watson persuaded the Discovery Channel to make a reality show documentary about the Sea Shepherd Conservation Society's campaign against Japanese whalers off the coast of Antarctica. THe Sea Shepherd Conservation Society disputes the Japanese claim that the whaling performed in the Southern Ocean Whale Sanctuary is legally accepted research, and contend that it is instead banned commercially based whaling. SEa Shepherd has been both criticized and praised for tactics which include staging events, disseminating propaganda, throwing glass bottles of butyric acid at, boarding, and attempting to disable the Japanese vessels.