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Some teenagers enjoy cutting themselves with razors. Some men pay good money to be spanked by prostitutes. The average Briton spends over a day a week watching television. The thought of sex with a virgin is intensely arousing to many men. Artwork can sell for millions of pounds. Food and alcohol are so compelling that they can come to dominate one’s life. People slow their cars to look at gory accidents and go to sentimental movies that make them cry. In this account, Paul Bloom examines the science behind these curious desires, attractions and tastes, exploring this fascinating and fundamental engine of the human behaviour. Drawing on insights from child development, philosophy, neuroscience and behavioural economics, 'How Pleasure Works' aims to show how certain universal habits of the human mind explain what people like and why they like it.