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HOW WE DECIDE


Produto Indisponível

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Sinopse

Jonah Lehrer arms the readers with the tools they need, drawing on research as well as the real-world experiences of a wide range of 'deciders' - from airplane pilots and hedge fund investors to serial killers and poker players. Lehrer shows how people are taking advantage of the new science to make better television shows, win more football games, and improve military intelligence. His goal is to answer two questions - How does the human mind make decisions? And how can we make those decisions better?

Detalhes do Produto

    • Ano:  2010
    • País de Produção: United States
    • Código de Barras:  9780547247991
    • ISBN:  0547247990
    • Encadernação:  BROCHURA
    • Peso: 0.40 kg
    • Complemento:  NENHUM

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