A helpful guide that shows event planners how to market their business World events and economic trends are challenging the event management industry more than ever before. Planners everywhere are looking for strategies to regroup, diversify, and gain a competitive edge. Marketing Your Event Planning Business is the ultimate guide to showing event management professionals how to set themselves apart. Topics covered include; diversifying the client base, developing niche markets and areas of expertise, establishing a back-up plan for use during downturns, and innovative ways to solicit new sales.
Detalhes do Produto
Subtítulo: A CREATIVE APPROACH TO GAINING THE COMPETITIVE EDG