High Quality Content by WIKIPEDIA articles! Wally Heider (1923 - 1989) was an American recording engineer and recording studio owner (Wally Heider Studios.)After a distinguished career as an engineer in the 1940s and 1950s, he was instrumental in recording the San Francisco Sound in the late 60s and early 70s. THough he had a chronic stutter and more than ample girth, nothing could stop him from refining and advancing the art of remote recording. HIs high-energy style endeared him to many musical artists whose work was enhanced by his engineering techniques.